Client Project | Print & Digital Advertising
Overview
JD Sports Academy is a youth athletic training organization focused on skill development, discipline, and performance. I created a dynamic series of ads to promote their programs across print and digital channels, targeting both parents and aspiring athletes.
Objective
The goal was to design promotional materials that reflected the academy’s energy and passion for athletic excellence. The ads needed to appeal to a wide age range while reinforcing the core values of teamwork, dedication, and high-level training.
Design Approach
Each ad features bold typography, action-oriented layouts, and high-impact photography that reflects the momentum and drive behind JD Sports Academy. A vivid color palette and confident messaging were used to reflect both strength and approachability. The designs were tailored for use across posters, flyers, and digital media.
Outcome
The final campaign successfully captured the spirit of JD Sports Academy and helped drive awareness and engagement with their programs. The consistent visual language reinforced the brand’s reputation for high performance, and the bold visuals resonated with both students and parents.
